BTS's 'Swim' has now spent 20 consecutive weeks on the Billboard Hot 100, matching the group's previous record held by 'Butter'.
By The Spotlight Desk · 2 min read
Toronto names a street 'BTS Boulevard' and Maryland's governor welcomes the group in video as the K-pop seven-member group sweeps North America.
By The Spotlight Desk · 2 min read
BTS transforms the Arirang World Tour into a fashion event by blending Korean heritage with punk edge and bespoke European luxury across seven distinct visual narratives.
By The Spotlight Desk · 3 min read
Google and BTS partnered on a 60-second campaign at the Las Vegas Sphere, merging AI technology with K-pop creativity through imagery tied to the band's recent…
By The Spotlight Desk · 2 min read
Hybe achieves record 1.45 trillion won in quarterly sales, buoyed by BTS's world tour and album success across its artist roster.
By The Spotlight Desk · 2 min read
BTS returns to the Billboard Hot 100 at No. 33 with "Normal" following the release of a music video and Korean-language version of the track.
By The Spotlight Desk · 2 min read
Jimin's solo track "Who" reaches 2.5 billion Spotify streams, becoming his most-streamed song since its July 2024 release.
By The Spotlight Desk · 2 min read
BTS refuses to submit music for the 2027 Grammys in protest of a new "Asian pop" category, arguing music should be judged beyond geographic boundaries.
By The Spotlight Desk · 2 min read
BTS will not submit music for the 2027 Grammy Awards, protesting the creation of a separate "Asian pop" category the group views as segregating non-Western artists.
By The Spotlight Desk · 2 min read
BTS' 2018 hit 'Idol' has surpassed 1.4 billion YouTube views, becoming the group's fifth music video to reach the milestone.
By The Spotlight Desk · 2 min read